The biggest downside to discount codes is that there is no way for shoppers to maintain a balance. What this means is that a store owner can give a shopper $34.99 on a one time discount code. But what if the shopper only wants to use $12.45 today? They would lose the remaining balance on their code. In this case they would lose over $20 in credit they had on your store. I can only imagine the flowery language a shop owner would encounter when letting their shopper know that they’ve lost $20 to your store, and there isn’t a thing you can do about it.
The other downside is that a discount code can only be used once. After that the code expires and the customer is no longer able to use it.
Multiple use discount codes are available but then the opposite of the above issue would happen. If a store owner gave a multiple use discount code to a shopper for $34.99, then EVERY time the shopper used the code they could use $34.99 in credit. This could lead to a nightmare of a $34.99 discount code turning into a $349.90 worth of store credit or more.
Enter FreshCredit – the Shopify App for Store Credit
So how does a store owner offer what should be something pretty simple, store credit that can be used as many times as needed, and can carry a balance? FreshCredit is the answer. FreshCredit is a new app in the Shopify app store that lets your customers carry a balance and use their balance as often as they want. Plus FreshCredit has built in safeguards so that customers won’t use any more credit than they have.
You can download FreshCredit from the app store today and take it on a 7-day trial run.
If your vision for your ecommerce business involves getting bought up, you’re in luck. As we covered in a recent post, groups of ecommerce investors known as “Amazon aggregators” are acquiring profitable ecommerce operations and scaling them into digital superstores.
Starting January 1, 2023, stores on the Shopify Starter and Basic plans will no longer be able to request access to the Carrier Service API (Carrier Calculated Shipping).
This removes the option to request access by:
Transitioning to annual billing
Paying an additional monthly fee
There’s a HUGE learning curve when you’re first setting up an online store. You can spend 38 million hours Googling this stuff. Or you can ask a magical genie to help you get setup.
So you want to fulfill orders for your products and you want Amazon to fulfill orders for their FBA products in your Shopify store. We’ve got you covered.
This week’s ByteStand Success interview features Woosh Sunnies, a family-owned company based in Panama that sells fun, stylish, and affordable shades.
Today’s interview is with Tru-Colour Bandages, a company that celebrates diversity by making multi-skin tone bandages.